WordPressWeb DesignSEO

Brimstone Energy Website

WordPress Website Redesign

2025
2 months
Completed

Overview

Brimston Energy needed a modernized website with cleaner structure and better user experience, but required a solution that wouldn't disrupt their live site during development and would be maintainable by non-technical editors.

Key Features

WordPress Theme Customization

Customized the Stax theme to create a unique, branded experience while maintaining update compatibility and theme integrity.

Responsive Design

Optimized layouts for all devices ensuring consistent experience across desktop, tablet, and mobile platforms.

SEO Optimization

Implemented SEO best practices, meta tags, structured data, and performance optimizations for better search visibility.

Content Management

Created reusable page sections and components that non-technical team members can easily manage and update.

Tech Stack

WordPress
Stax Theme
CSS
JavaScript
PHP

Challenges & Solutions

  • 1Working within WordPress theme limitations while achieving custom designs
  • 2Balancing technical energy information with accessible language
  • 3Optimizing performance while maintaining visual richness
  • 4Creating maintainable systems for non-technical editors

What I Learned

  • WordPress theme customization without breaking updates
  • Client communication and expectation management
  • WordPress performance and SEO best practices
  • Creating maintainable systems for non-technical users